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2013/10/19

Homage to Rome - Vodafone Live Red

Homage to Rome - Vodafone Live Red from D-wok Srl on Vimeo.

26th September 2013 -Palazzo Senatorio, Piazza del Campidoglio, Rome

The genius of Michelangelo was expressed throughout a mark, recognizable in all of his works. A line left by a pencil on a paper, a chisel stroke upon marble, a brush touch.
Vodafone paid homage to Rome with an extraordinary videomapping show on the façade of the Palazzo Senatorio in Campidoglio that highlighted the architecture that Michelangelo designed - thus unrevealing its elements by means of light, giving life to the various parts of the palace with a 3D animation, and providing a magnificent historical surface with a second technological animated skin.
The music, by Dj Alex Farolfi (Radio Deejay) blended with the images in a videomapping 3D live VJ set, in the splendid framework of the Fountain of Dea Roma.
Thanks to The Drop Vision (augmented reality applied on 3D projections), by D-Wok, the façade of the Palazzo Senatorio has “come to life” and narrated the beauties of the Italian capital city.

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